8 Food Lion Mistakes North Carolina Shoppers Make Every Week

The cashier at your Food Lion asks for your phone number, punches in your MVP card, and hands you a receipt with a “you saved” line printed at the bottom.

You feel like a winner.

You shouldn’t. That line at the bottom is a sliver of what many North Carolina shoppers could be keeping.

These are the Food Lion mistakes customers make every week without noticing.

1. Never Turning on Shop & Earn

Food Lion’s Shop & Earn is the closest thing to free money in the store, and it sits switched off until you turn it on.

New offers post on the first of every month, personalized to what you already buy.

A typical offer reads like spend $15 in the dairy department, earn $3 back.

Nobody taps them for you.

You open the Shop & Earn tab on the app or the website and load each offer onto your MVP card, and only then does buying the milk and the yogurt earn you anything.

The reward lands on your card as dollars off, not points, and it stacks up fast if you activate the offers every month.

Watch the calendar, though.

You have to earn each reward by the last day of the month and spend it before the next month closes.

Let it expire, and that’s free money handed back.

2. Assuming the Digital Coupons Clip Themselves

The MVP card at Food Lion is free, and half the sale prices in the store need it.

The digital coupons are where a lot of shoppers leave money behind.

They don’t clip themselves.

You load each one to your MVP account in the app or online before you check out, and only then does it come off at the register.

Walk in cold, scan your card, and the coupon you never tapped simply doesn’t apply.

The app has one quirk worth knowing: Clip too fast, and it flags you with a security check, since the quick taps read like a bot.

Slow down a beat between taps, and the clipping goes through.

A few minutes on the couch beats standing at the register wondering why the total looks high.

3. Buying the Name Brand on Reflex

Reach past Food Lion’s own brands for the national label, and you pay a habit tax at the shelf every week.

The store-brand lineup runs deep.

Food Lion brand covers the basics, Nature’s Promise handles the organic and free-from stuff, Taste of Inspirations plays the premium card, and CHA-CHING sits at the bottom for cheap pantry staples.

A jar of Food Lion peanut butter next to the national jar is often a dollar or more cheaper for the same size.

Then there’s the promo you can layer on top.

A few times a year, Food Lion runs a private-brand event where buying a set number of store-brand items earns a coupon worth up to $10 off your next trip.

Keep paying up for the things where the brand matters, your Texas Pete and your Mt. Olive pickles, and let the store label win everywhere else.

4. Overpaying for Food Lion to Go

Food Lion To Go turns a grocery run into a car-side handoff, and the fee depends on choices most shoppers make without thinking.

Pickup is the cheaper lane.

Order at least $35 of groceries, and pickup often runs about $1.95; slip under $35, and that fee roughly doubles.

Delivery adds more on top, a few dollars on a full order and closer to $7.99 when the cart is small.

So the shopper who sends a $28 order out for delivery pays a fee that can rival the savings they came for.

Round the order up over $35 and choose pickup, and the math flips in your favor.

If you do get it delivered, tip the driver. The driver keeps every dollar of it.

5. Walking Past the Yellow Stickers

Food Lion marks down what it needs to move, and those yellow stickers are easy to miss if you never look for them.

Meat, bakery, and deli items near their sell-by date get a reduced tag instead of a trip to the dumpster.

Half off is common.

Many stores do the markdowns early in the week and early in the day, so a Monday or Tuesday morning is your best shot at the good stuff.

Check the bread rack and the reduced-meat case before you fill the cart at full price.

A family pack of chicken thighs at a steep cut drops to a few dollars, and it freezes fine for a month.

6. Shopping the Day Before the Deals Reset

The weekly ad at Food Lion turns over on a fixed clock, and shopping a day early can mean paying yesterday’s price.

In most of the state, the new weekly ad starts Wednesday and runs through the next Tuesday.

Roll in Tuesday night for a sale you spotted, and it may end at close.

Wait one more day, and the fresh deals reset with a whole new round of markdowns.

The buy-one-get-one tags are worth timing, and Food Lion plays them differently than some chains: You can take a single item at half price instead of hauling two to the register.

No need to double up.

Check the ad before you go, and aim the big trip at the front of the cycle while the popular deals are still stocked.

Psst! How well do you know Food Lion’s history? Take our quiz and see if you can ace it.

Quiz

Food Lion History IQ

Answer these questions on Food Lion, its North Carolina roots, and its history. We bet you can’t get them all right. Prove us wrong?

Question 1 of 10

Food Lion opened its first store in 1957 under what original name?

7. Leaving Without a Rain Check

The empty shelf where a Food Lion sale item should sit isn't the end of that deal.

The advertised special sold out before you got there.

It happens.

Stop by the customer service desk and ask for a rain check, and a clerk writes down the sale price for you to claim when the item comes back in stock.

Food Lion's rain checks don't expire, so there's no rush to redeem one.

Many shoppers just shrug and grab the pricier substitute at full price.

That shrug is money.

8. Trusting the Big Package to Be Cheaper

Most Food Lion shelf tags print a price per unit, and the bigger package isn't always the better buy.

That small number in the corner of the tag breaks the price down to a cost per ounce or per pound.

That's the honest number.

A jumbo bag of rice can cost more per pound than the medium bag the week the medium size goes on sale.

A two-for deal and a family pack win some weeks and lose others.

Read the corner number, not the big bold sticker price, and let it settle which package goes in the cart.

The unit price hides in tiny print at the bottom corner of the shelf tag, easy to breeze past.

Train your eye to that corner, and the store-brand medium box beats the name-brand jumbo more often than you'd guess.

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